Our focused Online marketing team typically generates almost 50% of a sites sales through careful and knowledgeable investment of our customers’ online marketing budget and averages more than a six times return on investment across all channels. Through detailed web analytics and data-mining, the eFashionSolutions’ online marketing team gains a deep understanding of who your customers are. We survey site traffic, click-through and conversions to help increase website effectiveness and create effective interactive marketing programs. Search engine optimization, pay-per-click advertising, affiliate marketing management, online media placement, social marketing and targeted personalized email campaigns are among the many ways we translate knowledge of your customers’ online behaviors into real marketing value.
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Driving traffic to your online flagship store, acquiring new customers and fostering loyalty is essential for your eCommerce success. Our experienced team uses analytics and data-mining to craft strategies, concepts and execute campaigns that will accelerate your online business. All marketing programs are integrated with every aspect of your direct-to-consumer business and campaign results are tracked through the eFashionSolutions Platform.
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Driving traffic to your online flagship store, acquiring new customers and fostering loyalty is essential for your eCommerce success. Our experienced team uses analytics and data-mining to craft strategies, concepts and execute campaigns that will accelerate your online business. All marketing programs are integrated with every aspect of your direct-to-consumer business and campaign results are tracked through the eFashionSolutions Platform.
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Search Engine Marketing – development, management, execution and measurement of search engine optimization and paid search initiatives to drive targeted traffic to site.
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Affiliate Marketing – management of extensive network of affiliates to drive traffic to site and increase brand exposure across the web, while maintaining tight control of affiliate relationships to uphold brand integrity.
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Social Marketing – targeted social network marketing including widgets, videos, blog outreach, and Facebook integration to broaden reach and promote viral marketing.
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Mobile – development of mobile applications that allow consumers to browse stores and checkout directly from their phone.
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Online Advertising – media purchase and placement, design and development and tracking and performance measurement of online advertising tactics for optimal exposure and customer acquisition.
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Email Campaigns – continuous measurement of campaign performance to develop targeted and personalized email campaigns to drive traffic, promote repeat purchase and increase sales.
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Reporting & Analysis – real-time analysis of customer data and campaign effectiveness including open rates, click-through, average order value etc. to optimize development of all marketing initiatives.
