The eFashionSolutions web-based retail planning and merchandising reporting system provides you with real-time access to timely, relevant and actionable information that allows you to analyze and adjust your business in response to performance and trends. Proprietary and best of breed technologies allow for dynamic brand planning and provide merchandise metrics and real-time tracking of consumer interaction on the site, purchasing patterns, items sold and return rates. Access to real-time data will help you improve merchandising, design and profit margins quickly and efficiently.
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Merchandising Metrics – sales by day, weekly sales reports, top 10 reports, plan vs. actual, average order value, order ranges etc.
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Geographic Data – sales by country, region, state, city and zip code for geographical planning.
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Optimization Reports – selling analysis, merchandising effectiveness and pricing data.
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Returns Data – what products are returned and reasons why (fit, style, color, material etc).
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Promotion Metrics – all activity against promotional codes within in specific date range and/or category. Marketing Report – metrics on the effectiveness of marketing and promotions including response, conversion and overall return on investment.
